Internet Penetration growing slow in Zimbabwe
The second largest continent with 1,246,504,865 population estimate for Africa in 2017, with 388,104,452 Internet users in Africa in June 2017 and holds a 31.2% internet penetration rate. Africa has 160,207,000 Facebook subscribers in June 2017, a 12.9% penetration rate. Coming to our own, Zimbabwe is sited at a 16,337,760 population (2017), 6,722,677 Internet users in June 2017, 41.4% of the population, per IWS, the landlocked country has 850,000 Facebook subscribers in June/2017, 5.2% penetration rate which was reported that it has arisen steadily from its last published 2nd year quarter of 2017 by Potraz a Telecom Regulator. Internet and mobile penetration in Zimbabwe have been growing steadily.
Hopefully, by next year the Mobile and Internet penetration will grow since rumors have it that the tariffs will be reduced due to the introduced IXP exchange which is now in the country.
Mobile Browser Market Share in Zimbabwe
Reports say the most used Mobile browser, with a huge market share in Zimbabwe, is the Opera Mini with a whopping 45.95% followed by Chrome and UC browser with 21.58%, 14.45% respectively. We would want to believe that Opera Mini obtained the biggest Market share in Zimbabwe because when Zimbabwe started using Smartphones the most known Mobile Browser was Opera Mini, its easy to use, its interface can be well understood by anyone and it offers fast downloads.
The Browser, Opera, also dominates in the PC browser market with a tremendous 32.65% through it has a slight difference with Chrome of 0.97%. Mozilla’s Firefox and UCbrowser are lagging behind with 8.66% and 9.66%.
Apple’s iOS in Zimbabwe hasn’t much being appreciated because of its cost and its complexity, so mobile users tend to stick to Android Smartphones where they can get free and cheap Android Applications (.apk) which they say are easy to work with.
According to StatCounter from October 2016 – October 2017 in Zimbabwe more people prefer using Mobile phones to Desktops. The mobile market share was at 50.87% whereas Desktop’s market share was 44.78%, Tablets was also sitting at 4.35%. Mobile phones are getting the biggest share maybe it’s because of Internet Instant Messenger applications or Mobile Internet is cheap and one can carry his/her phone with him every time.
Southern African countries are reported to have the most expensive Internet broadband packages especially in Zimbabwe but why is it our coverage is low? Why is it our internet speeds are low at an average speed of 2.75Mps it can’t even reach the average world’s recommended 17Mbps.